The Blog

But when it comes to promoting your own business? Suddenly, it’s a different story. It’s not that you don’t know how to do it. You’ve got the strategy, the knowledge, the ideas. You’re doing it brilliantly all day long… just not for yourself. 

A lot of business owners treat content like it has a 24-hour lifespan. And while it might feel that way (especially on fast-moving platforms like Instagram or TikTok), the reality is different: Good content doesn’t disappear. It keeps working… often long after you’ve pressed publish.

I was absolutely over the moon with England’s win at the Women’s Euros 2025. Not only was it fantastic to see a trophy lift after such a...

Scroll through any content advice online and you’ll likely trip over the same word: helpful. “Be helpful,” they say. “Solve problems.”...

You’ve probably spent a solid amount of time trying to improve your SEO, but there’s one powerful tool you might not be leveraging yet: YouTube.

In the body art community, standing out online is essential. Whether you run a private studio and want to bring in more clients or you’re...